Tone is independent of voice. Pair Rachel with a Professional tone for a polished clinic vibe, or with a Friendly tone for a warm salon greeting. Three tones cover most use cases. Switch anytime.
A friendly greeting at a med spa lands differently than a friendly greeting at a personal injury law firm. Tone is the difference between 'we get you' and 'we're trying too hard.'
Donna's tone setting modifies the AI's prosody — pacing, warmth, formality — without changing the voice itself. Friendly is conversational and energetic. Professional is polished and direct. Calm is slow and reassuring. Pick the one that matches the emotional state your callers arrive in.
Conversational, energetic, warm. Default for salons, spas, consumer service businesses, and creative practices.
Polished, direct, authoritative. Default for clinics, law firms, accountants, financial advisors.
Slow, measured, reassuring. Default for therapy, counseling, crisis lines, and any context where callers arrive stressed.
Multi-location businesses can set different tones per office. Same Donna brand, location-appropriate energy.
| Donna | Smith.ai | Generic IVR | Hold music | |
|---|---|---|---|---|
| Tone configurability | 3 tones, switch anytime | Single fixed tone | N/A | N/A |
| Tone per location | Yes | No | N/A | N/A |
| Cost | Included | Premium add-on | N/A | N/A |
Every booking is yours — no commission, no per-call fee. Solo for independent professionals, Starter for small teams, Pro for multi-staff or multi-location practices.
Independent professionals.
Small businesses (1–5 staff). Most popular.
Multi-staff or multi-location.
14-day free trial · No credit card · Cancel anytime · 30-day money-back
14-day free trial. Three tones, instant switch.